The lockdown has disturbed the economies of many countries around the world. It will take time when businesses will get back on their feet. The Pandemic has also brought several opportunities for startups in “Digital Space.” such as mobile app development ideas for startups, starting a company, and several others.
Here are some of the fantastic Mobile App Development Ideas for Startups that they can consider during the Coronavirus outbreak:
An essential thing for a human being in this modern era is health, and the present time is the best example of it. People are seeking medications, vitamins and protein through which they can stay healthy and save from infection.
It is an excellent opportunity to build a great mobile application and help people in need by connecting with the best pharma stores and doctors in these critical situations.
The lockdown situation has severely affected our lifestyle and to stay healthy, it has become crucial to include healthy food in our diet. Due to the coronavirus outbreak, people are avoiding going out of their home for grocery shopping. They are looking for facilities through which they can get groceries with contact-less delivery and online payment options.
If you are a startup in the same niche, you can plan for building a user-friendly mobile application that can deliver the necessities.
Due to lockdown in almost every part of the world, many people are not able to reach their homes or are still stranded. A startup that is offering home-cooked meals in this critical time and serving the needy will not only get a good number of customers but also gain a boost in brand value.
Furthermore, amid Coronavirus your brand needs to maintain personal hygiene and promise extreme supervision during the preparation of the food. The delivery staff you are hiring must follow contactless delivery guidelines to stop the spread of disease.
“Health is Wealth”- the saying has started making more sense to the people today. People have become more conscious about their health and even when they are at home, they are looking for ways to stay fit and healthy. Moreover, fitness enthusiasts out there are missing gyms and training centers, and looking for applications through which they can carry out their daily schedule. Having a dedicated mobile application can do wonders.
Startups ventures have a great opportunity in this domain as the live broadcast of yoga, meditation and fitness classes are surging at a great pace.
It is rightly said that learning is a life-long process, hence it is an excellent opportunity for businesses or startups to make a difference in the industry. To emerge as the best startup organization, you can launch Mobile App with advanced features and that connect the world’s best knowledge seekers, trainers and learners on one digital platform or could also plan of building Video Conferencing App.
You can also plan to launch an advanced feature mobile application that works as an encyclopedia for learners. Try building an app that could serve as the best tool to share, help and grow together.
The ideas shared above will help you grow your business through a digital transformation or give a boost to your startup idea. The mobile app development industry is offering startups the best opportunity to turn up and thrive in your business in Virtual Space. In addition to this, now is also a time to think about how as a company you can add value to the nation. Thus, it is the right time to roll up your sleeves and inspire the world to enhance digital connectivity.
Have an idea that can beat Instagram or create competition for popular dating apps like Tinder and Bumble? Then, why not just try to wait.
Now, you might be thinking that apps are no small undertaking. And, yes, you are absolutely right. But, then what, will you give up so easily?
No, there is no such need. Yes, applications are not cheap to build and maintain, but we have an alternative too. Why not consider launching a Minimum Viable Product (MVP) before creating a new mobile app. With an MVP, you have a lower risk and you will not have to spend thousands of dollars to test your concept on the market.
What is MVP ( Minimum Viable Product)?
A Minimum Viable Product is that version of a new product which includes basic features of an application, which are enough to get validated learning about customers with the least effort. MVP can be an application with only the essential features, a landing page or a service that appears to be automated, but is manual behind the scene.
MVP offers you a way to:
Release your product in the market in minimum time.
Avoid failure and large capital losses
Gather and enhance user bases
Test the demand for your product, before releasing the full-fledged version of your product.
Gain valuable insight on what could work
Work directly with your client and analyze their behavior.
Developing the concept of the application is another way to look at MVP. MVP, otherwise known as Proof-of-Concept mainly involves verifying the technical side of major product hypothesis. What makes POC different from an MVP is how it is being processed on the side of the development team. MVP is mostly based on fixing bugs, as you go throughout the Alpha and Beta testing of the application.
Firstly, let’s understand what is App Prototype, Minimum Viable Product, Alpha version of the product and Beta version of the product.
POC is a prototype that combines technical verification of features with real-life contexts. Although POC and prototype are often used interchangeably, they are not the same thing. The prototype is creating a coherent product rather than conducting technical tests. So, with a prototype, you focus on things integrations, UI and core features. Moreover, prototypes are only used for internal testing.
As mentioned above, MVP constitutes features that are crucial and unique. In this case, the whole project development would consume less budget and take less time. The same e-commerce app which will hit the market in 6-8 months can be launched in just a period of 2 months.
If you dive into classifications, MVP can be differentiated in two ways:
The initial version of the product, which covers prototype
A minimum viable product is released and used by the potential audience.
Alpha Version of the Product
Alpha version is the first release of the product, while the beta version is the final release before launching the product. There are usually multiple alpha releases of the product. Alpha version is mainly released for feedback collection and is tested internally.
Beta Version of the Product
In contrast to the alpha testing of the product which is done internally, the beta version involves testing the product by early adopters. The beta release of an application involves helping you achieve results like getting ready for fixing bugs, App store release and making the product ready according to the user’s expectations.
Main Benefits of Creating an MVP for your Application
Benefits for Startup:
Tapping into the market:
Unless you have developed a beta version before, you don’t know what your audience demands. With a public beta release, you get the first user base to interact with the user.
Heating up the Interest:
Public MVP is just like killing two birds with a single stone. It not only allows you to market your app but also heat up the interest. Also, you will get feedback on the product from real users.
Launching MVP also helps you in getting funds for your startup. Especially, if you are the one who is looking for funding to support business further.
Benefits for enterprise:
Established enterprises do not face problems in getting the right exposure and investment to support your application. However, what they need is separate the promising piece of functionality to sell it with maximum profits. That’s where MVPs with the feature prioritization come to help.
Another important feature of MVP is it lets the companies stay aligned with the market trends. With MVP, you can launch a product that has a strong potential audience, test it with an MVP and get an idea of clients’ requirements.
What should be the key features of the Mobile App MVP?
Here are some of the important tips that will help you in choosing the key features of the Mobile App MVP:
Think in terms of validation and not features:
To understand whether people will use any particular feature in application, it is not necessary to implement it in an MVP. You can do this simply by encouraging the use of hashtags and analyze whether people are using the hashtags based on that feature.
Create ideal use cases:
Think through the path of your target audience and create a few ideal cases that only include the vital functions of the application.
Only include must-haves:
If you are a startup founder, then you must be ready to take risks and shape a product release strategy that is coherent. Only pick the must-haves and weed away the rest, no matter how advanced these features are. In the end, an MVP is not about attractive additional features, it is about validation.
How to Build an MVP?
Here are the key steps to build an MVP:
1. Idea goes first:
It is important to have a clear vision of how your app should look like once it is already before you tap into research. Before developing MVP make sure you are able to answer the following questions:
What is the goal of developing an app?
What does it mean to be successful with your app launch?
What are the unique features that your app will introduce?
2. Market Research:
Don’t think that all the major market research will be done after the launch of MVP. It is crucial to perform preliminary research before actually implementing an MVP. Depending upon the functionalities which you are planning to include in your app, it could be surveys, interviews, or onsite testing. The goal here is to find that the features you are planning to include in the application before wasting time and resources on an MVP.
3. Application Design:
Even if the initial version of your application is very basic, it should be user-friendly and have a proper flow. Otherwise, it will bring you distorted results. From the moment the user land on your application until the completion of the desired action, there should be a smooth experience that should be supported by efficient app design.
It is better to define your scope and outsource your project to the offshore web development team. MVP can have limited functionality, but it should not lack in quality. So make sure to hire the developer with the right expertise.
5. Test and Measure Results:
Run alpha and beta testing of your application to measure the results. Depending upon the goals you set, you can evaluate open rate, client acquisition cost, engagement, signups, and more. While the data you collect will have an impact on the final development stage and major business.
How to Measure Success After Building an MVP?
Here are proven ways to measure the success of MVP
Word of Mouth
Traffic is a useful metric that helps you predict the success of your MVP. Another way through which you can measure success is by interviewing potential customers. You can start by listing the problems that you assume that your customers might be facing and ask them what they think.
Measure the success of your MVP by measuring the current value of your product as well as the future. Engagement aids in improving the user experience based on feedback.
Sign-ups are feasible ways to gauge the user’s interest, and they may turn to customers based on the results of measuring interests in your product.
The number of launch rates and downloads shows the interest users have in your application. The lighter and user-friendly your application, the more downloads it will get.
It shows the level of percentage of people who have stopped using or installed the application.
Churn=Number of churn per week or month/Number of users at the beginning of week or month
Estimated Cost of Mobile App MVP Development
Here is how to predict the cost of developing an MVP:
If you are interested in professional MVP development or mobile app development services, Graffersid is a one-stop solution for you. Whether it is the next Zomato that you want to develop or simply a landing page, to begin with, our professional developers can help you with the process. We make sure to give a kick-start to your journey.
Gone are the days when advertising was considered as the prominent marketing to promote a brand. With rapid transformations in the digital landscape, having a strong presence over the mobile phone has become an essential element to thrive. Mobile apps have emerged as an effective marketing solution, which not only automates the business but also provides better customer service. Thus, brands are hiring dedicated remote developers for developing mobile apps for their businesses.
The brands with the right application at their behest, do not face a struggle in establishing themselves, instead, app enables them to foster a deep connection with netizens of all demographics and age groups.
Why brands should think about building an app?
According to the recent study, people spend 70% of their time on a mobile phone, out of which 90% of the time is spent on applications. People have their smartphones in hand wherever they go, which implies that you can reach your target audience almost anytime and anywhere through a mobile app.
Brands have realized the power of mobile application and that goes simply beyond selling any product or service. Apps have opened up new marketing avenues, provide business with an opportunity to engage in creative ways and turn them into customers.
Desktop internet usage is dropping and internet usage over the mobile phone is growing significantly. It is estimated that by 2021, there will be more than 7 billion users worldwide. Mobile apps are an excellent marketing channel for brands. It helps companies convey brand messages, connect with the audience, keep users engaged and build customer loyalty in a crowded marketplace.
What makes Mobile Apps- An Efficient Marketing Tool?
There are countless ways for how mobile apps to help in the growth of businesses. They humanize companies, improves the interaction between brands and customers and increase sales.
Here is what makes a mobile application, an efficient marketing tool:
Enhances Brand Awareness:
Business often tends to find ways through which they can reach their customers and market their brand. Apps enhance visibility and brand awareness and strategically increase the customer base.
Once, your prospective customers have installed applications on a mobile device, users will come across the brand frequently, which will improve visibility and awareness. The more often the user interacts with the brand’s application, the more are the chances of them buying your products and avail the services offered by you.
If you want to get users talking about your app, then you must try to include features that your target audience is looking for.
The app should be highly interactive and keep users coming back to it. Push notifications also play a crucial role in bringing users back to their app. The more people are interacting, the more chances of them purchasing your product.
Engaging with your customer is crucial if you want your brand name to pop up as soon as they think of purchasing something which you offer.
Regardless of the type of application you have, invest in personalized in-app content. One way to make sure that happens is to study the customer personas to better understand the type of content that works for the audience.
Another effective strategy to boost engagement is Push Notifications. With compelling one-liner sent through push notifications, you can capture user attention and make them check what’s new in your application. Push notification must be of benefit to the user, even if it is a copy or a promotion. Make sure you don’t overdo the competition as it might irritate the users.
An effective strategy revolves around analyzing customer behavior. If your app matches up with the user’s requirements, then they will likely share the data with you.
You can make your mobile application as a brand marketing channel to monitor users, engagement levels, locations, mobile app usage, their shopping behavior, favorite hours and much more.
This aids you in collecting valuable user insights, understand the needs of the customer, and improve product accordingly.
Here are a few ways to collect user data:
Onboarding: Set up a list of the basic questionnaire, which includes pertinent information about preferences, age and more.
In-app Behavior: Keep track of the marketing process by analyzing and monitoring user’s in-app behavior. Apps make it easy for the brand to collect user data based on the reviews and purchases of the product.
By offering bonuses: Bonuses are an ideal way to swap bonuses, discounts or special offers as a reward for filling the details or completing the questionnaires.
Using this data, you can evaluate user behavior and change the brand development strategy. It is also crucial to include the review/feedback section. This will bring into your notice what customers want from your app.
Increases Customer Royalty
It is a great marketing strategy to reward frequent customers. Getting customer loyalty is challenging for brands. A mobile application is the right tool to improve customer loyalty.
With the aid of geo-targeted push notifications, location-based brands can send specific to the target audience. Location-based call to action via region appears to be personalized to the user, grow target audience and drive more sales.
Increases Sales Ratio
Applications enhance customer experience by making the purchasing process convenient, intuitive and simpler, thereby increasing the sales ratio.
It is not necessary to offer purchases to boost sales, it can also do by offering loyalty programs and other additional services.
Opportunity for Social Marketing
Mobile connectivity has become crucial and synchronizing your app with social networks provides you an opportunity to disperse the content and go viral. Mobile apps enable users to share the brand’s content across various social channels.
Mobile App is considered as brand’s own marketing channel. It aids in establishing a direct marketing channel, thereby enabling marketers to reach a wider audience. If you are still not using a mobile application as a marketing channel for your brand, then you are lagging. It is the right time to explore new marketing opportunities and jump on the wagon with a mobile app for your brand.
The ongoing Coronavirus outbreak is hitting the global economy hard. However, as people remain indoors to protect themselves from getting infected, the demand for online food delivery and grocery delivery has increased substantially.
China, where the virus originally broke has experienced a 20% rise in the demand for grocery deliveries during January. Sales on fresh food on JD.com jumped from 215% in February. For the tens of millions of Chinese locked down at home, these deliveries have become an essential part of their daily lives.
With contact-less delivery becoming the necessity, grocery delivery apps are trending over the world. Grocery providers are taking their business to the next level with grocery delivery applications.
Here is your comprehensive guide on how much does it cost to develop Grocery Delivery App like Instacart?
What is On-demand Grocery Application and How Does it Work?
Grocery delivery apps let customers get groceries to be delivered at their doorstep. The service is nothing new; however, the shift to mobile applications has made it affordable and hence widespread. With mobile applications like Instacart, people no longer need to send a domestic worker to get groceries; they can simply order it with few taps.
In a nutshell, a grocery development application is very similar to the apps that offer on-demand services. An online delivery application usually involves two applications, an app for customers and a local app for those who will be making a delivery.
It is also possible to combine functionality required by customers and delivery applications within the same app, but this could also make your app cumbersome. Hence, it is hardly an efficient approach.
What to Keep in Mind before Developing a Grocery Delivery App?
Here are two on-demand delivery models for a grocery shop application:
The delivery service has its store with groceries they deliver.
The delivery service partners with several different stores and make deliveries for them.
Walmart has its application and the company also offers a delivery service. On the other hand, stores like Costco, partner with services like Instacart to offer delivery to customers. There are several ways to implement this technique.
Features to include in Grocery Delivery App MVP
Grocery delivery apps are not much innovative, yet spending a fortune to launch a complete version without market research and preparation would be wasted. Before diving into development, evaluate your idea and find a unique value proposition, then plan for Minimum Viable Product.
Here are the features to be included in the Customer App and Delivery App MVP:
Menus/items in stock
List of stores
Map for navigation
List of orders (showing items and delivery addresses)
Menus/items in stock
List of stores
Naturally, for the customer and delivery application to function properly, they will need to communicate in real-time so deliveries are done in stipulated time. The selling of any grocery shopping application is that the service should be delivered on time. For the effective app to app communication, you will need WebSocket APIs on your backend.
Also in grocery delivery applications like Instacart, it is important to display lists of items with the most recent prices.
Extended Features to be Included in Grocery Mobile Application
In addition to the bare necessities, your app will have a signature feature that makes it stand out from the crowd. Here are a few suggestions of some of the extended features in grocery mobile application:
Login up with social networks:
Allow your customer to sign up through social channels without having to go through the lengthy registration process. This will make signup easy for customers.
Add an alternative option:
With an alternative field, customers could choose an alternative possible if any particular item is unavailable. This will enhance the user experience and let to fewer cases of partially completed orders.
Add a chatbot:
There are numerous ways to implement chatbots. A chatbot shows customers and delivers personnel valuable information about products.
Call and chat support:
Call and chat support is also a good option to add, which will make users love your application. This will enable them to get support from the technical team or make last-minute changes to the order.
Voice recognition will let your customers place an order on the go without having them to stop and type the product name, which will again be appreciated by your busy customers.
Ratings and Reviews:
Allow your customers to add ratings and reviews for each delivery. This will help you track the performance of your delivery workers and your app’s performance. You can also provide this feature to your delivery workers.
How do on-demand delivery services make money?
When you think about the grocery delivery app, the first question that comes to mind is how to make a profit.
Here are some of the monetization options available for the homeowners of on-demand grocery delivery services:
You can set the price of each item a little higher than the actual price of the product. You can be honest and transparent about this. Create a notification that pops up the first time as a customer starts placing an order. You can also include a reminder in your policy.
The second option is to charge a delivery fee. This is the most common monetization model, in which customers are charged for the products according to the actual price, but they pay a fee for delivery.
Include ads in your app. This is the most commonly used monetization model. Many apps include ads, which cover expenses, thereby enabling companies to charge less to the customers.
Once your app gets popular, you can charge a monthly fee from shops to partner with you and get their products displayed on your platform. In return, stores will get exposure and more customers.
You can use a single monetization model or combine several depending upon the popularity of your app.
Cost to Develop Grocery Delivery App like Instacart?
The exact price of developing a grocery app like Instacart depends on multiple factors such as the complexity of the app and choice of developers, but we can give you a rough figure for the basic features.
If you are planning to work with an offshore development company and plan to go for both iOS and Android platforms, this is the team you will need to hire:
1 Project Manager
1-2 iOS Developers
1-2 Android Developers
1-2 UI/UX Designers
1 Backend Developers
2 QA Specialists
With two separate apps to build, each with its own design and feature set, how long will it take to build a grocery app depends on the number of members in your team? Here are the estimated hours that will be required to build a grocery delivery app.
With an average piece of around $35 per hour, the cost to develop grocery delivery app like Instacart will be approximately $62,000. This will increase depending upon the features you want to include and the technologies.
Still, have questions about how to create an app like Instacart or want to know a more precise cost estimate? Feel free to get in touch with us, we are ready to assist you with the features that your app should include and cost to develop a grocery development app.
Coronavirus outbreak has made governments across the world to shut down educational institutions to curb the spread. It’s more than a month and still, there are no chances of schools and universities opening soon. Schools and universities closure will not only have an impact on the learning of students but also give rise to far-reaching economic and societal consequences.
The structure of schooling and learning, including teaching and assessment methodologies, was the first to be affected by these closures. The Coronavirus has transformed the centuries-old, chalk-talk teaching model to one driven by technology.
Impact of Coronavirus on Online Education and Remote Learning
Coronavirus pandemic has made people around the globe turn to online education, hence opening doors of opportunities for EdTech companies. Over last month, online learning providers like Unacademy, upGrad and BYJU have experienced thousands of new registrations. Students all over the globe are looking for applications that can help them in the preparation of exams, sitting at home.
Importance of E-Learning Applications
The relationship between student and teacher should be smooth for the learning to take place effectively. Both emotional and social development are necessary during this process, which leads to fruitful outcomes in the real world.
Through e-learning application, the learning process can be made interactive and critical problems can be solved easily.
The demand for e-learning mobile applications is mounting amid the Corona outbreak. Here are some of the major benefits of mobile learning solutions:
Learning Made Easy
The learning process has become simply by the use of mobile applications, in which lessons are conducted through interactive videos, animations, videos, tables and interactive displays. Education has been taken to the next level through digitization. These e-learning applications serve students with all the needed learning material at the same place. In the current situation, where people are not allowed to step out of their homes, the mobile application enables students to study at any time and place, based on their convenience.
Learning made Boundless
Complicated algorithms can be solved easily with the aid of mobile applications and real-time calculations can be performed without any hassle. Students can learn for as long as they want, depending on the time they have at their expanse. Applications provide students with a range of courses, which help them build a bright future with minimal efforts.
Reduced Cost of Learning
Educational applications have reduced the cost of learning by leaps and bound. E-learning applications allow students to avail of high-quality education at low costs from around the world, simply sitting at their homes. Moreover, instead of buying books, students can rely on the online study material available on smart devices with an active internet connection.
Escalated Student Engagement
The education system in the 20th century was based on realistic education, social reconstruction and child-centered education. However, in the 21st century, this process has shifted towards the one which involves gaining personalized skills so that students can succeed in a challenging environment. With e-learning mobile application, students achieve greater engagement and better learning.
Technologies Involved in Building E-learning Mobile Application
Some of the common technologies involved in building e-learning mobile application are as follows:
The Edtech companies around the world utilize cloud solution to host the data. This aids in enhancing operational efficiencies as well as achieving cost savings.
A lot of information like student information, degree certificate and other relevant data can be stored effectively with the aid of Blockchain Technology. The technology provides increased security and reducing data damage considerably.
In the recent scenario, more and more education app developers are integrating with the mobile application with AR/VR solutions. AR/VR technology makes the learning process interesting, interactive and ubiquitous.
Augmented Reality aids the students in better learning as it brings the digital aspects in the real world. More practical aspects and realistic approach can be rendered utilizing the advanced AR/VR technologies.
E-learning is not an option anymore, the outbreak of Coronavirus has made it a necessity. Getting an e-learning application development at the present to ease remote learning for your students is a great opportunity. This will prevent you from losing the students, keep you ahead of your competitors and will also enable you to raise the education standard of your institute.
If you are also thinking to develop an application like Udemy and planning to hire a remote developer, then we can help you in this endeavor.
Video streaming is mounting as stay at home and social distancing is turning people to TV series and movies to ease their isolation and pass their time. A recent report by Conviva, a streaming media research firm, disclosed that video streaming services around the world have increased by 20% in the month of March. The USA alone has experienced a 26% rise in the number of people logging in for video streaming services. After looking at the stats, you also want to create an app like Netflix. Let’s first understand why OTT Platforms?
Today OTT platforms like Netflix and Amazon Prime are drawing TV viewers from all over the world. What is the secret behind its popularity? The answer is access to thousands of web services and movies and service package that can satisfy any taste. If you are also planning to build one such application, then the time is appropriate. Maybe you can beat the Netflix fever by creating something similar to that application and adding new features to it.
Here, in this article, we have covered everything that will help you understand what all it takes to create an app like Netflix:
Table of Contents
Netflix Business Model
Netflix Value Proposition
How does Netflix Make Money?
How to Create a Video Streaming App like Netflix?
Technology Stack for Netflix-like Service
MVP of Netflix-like Streaming Service
Crucial Requirements for Streaming Services To Keep up With
Total Cost of Netflix-like Service Development
Netflix Business Model
Netflix’s business model is not simply about the way you monetize your business, but it also about how you embrace your audience. The business model of these video streaming services is based on an organization ecosystem, which can scale upwards in the future.
Netflix uses a subscription-based business model. Along with the global expansion, this business model will allow the company to scale up steadily and quickly.
Netflix Value Proposition
The Netflix value proposition includes four elements, such as:
The company delivers video across different operating systems, platforms, and devices. This approach helps Netflix maximize its fan base. Subscribers watch their favorite video content via tablets, browsers, and other devices.
All the programs broadcasted on Netflix are exclusive and third-party publisher’s shows. Apart from this, the service offers some in-house shows which are not available on any other platform.
Ads are shown only to free account users. We all know how irritating it is to watch ads when you are watching your favorite series. Premium subscription owners enjoy ad-free services, hence motivating users to buy a subscription.
Netflix has thousands of TV shows, which are available for streaming. The recommendation algorithm gathers content according to the user query and increases engagement with the platform.
How does Netflix make money?
The essential source of revenue for Netflix is subscriptions. Users can choose one of the following monthly plans:
Basic plan starts at $7.99 per month. This plan doesn’t include high-definition viewing, and users can only watch videos one screen at a time.
Standard plan, for $10.99 per month. This plan allows users to watch H.D. videos on two simultaneous wings.
Premium plan, costs $13.99 per month. After paying the subscription fees, users can watch 4K videos on four screens.
As for the target audience, Netflix has the following three business segments:
Domestic Streaming: The platform revenue mainly comes from monthly fees, which is paid by U.S. subscribers.
International Streaming: Monthly membership fees which are generally generated from the subscribers who are outside the United States.
Domestic DVD: Revenue generated by US subscribers who pay DVD-by-mail on monthly subscription fees.
Now, let’s have a look at how to create an app like Netflix and what is the estimated cost of developing such a video streaming app.
How to Create Your Own Streaming Service App like Netflix?
Developing a streaming service app like Netflix might appear to be an easy task, but it is not. To develop a highly interactive, engaging, and response streaming service app, you have to go through the following steps:
Step 1: Find your Niche:
The first thing to do is to decide what content your app will stream to users. Here are some ideas:
Entertainment: Like HBO and Netflix, you can provide your customers with entertainment streaming services. The audience is whopping, you can surely think about becoming a new streaming provider.
Fitness: Fitness is another crucial niche for VOD services. Fitness freaks under lockdown would be happy to pay for a subscription that provides them access to fitness-related videos anytime.
Education: People sitting at home are increasingly searching for how-to videos rather than reading tutorials and instructions.
Step2: Decide on content availability:
Since, the content is the basis of your service, decide what your content will be:
Would you use videos from other distributors?
Or, would you create your video content?
If you want to cooperate with video distributors, you need to get a license. Here are two ways to deal with that:
Contacting the copyright holder
Renting a movie from an authorized distributor along with a license.
Step 3: Choose the monetization model:
Here are three monetization model available for on-demand video services:
Pay-Per-View: It is the most straightforward pricing scheme which means the user pays for every video he/she watches. This model is best if you develop a platform that broadcasts trade shows, sports events, boxing, conferences, and MMA.
Advertising: You can charge companies for running video advertisements on your platform. However, this monetization strategy will only work if your platform will become famous among users.
Subscription: As you remember, Netflix uses this monetization strategy. Besides this, the subscription model is effectively used by professional broadcasters. Subscribers are charged a monthly fee to receive access to a content library. You can use this monetization technique if you will regularly release new content on your platform.
Step 4: Study the video streaming app requirements:
For your video to perform well, you need to balance the following characteristics:
Internet Speed Internet Speed impacts the platform’s ability to stream the videos which are on-demand. The minimum internet speed to stream standard definition movies is more than 2 MB/second. But, to broadcast HD, 3D, or 4K, your Internet speed must be much higher.
Cloud Hosting and Computing Architecture For keeping video content we recommend using cloud hosting platforms because of the following benefits:
The cloud platform allows quick access to video content.
Cloud hosting platforms are cheaper than hard drives.
Cloud hosting platforms are flexible and also increase the amount of space automatically.
Step 5: Focus on your Audience:
Here are a few ways to find the audience for Netflix like the app:
Social Media: Popular social networks like Facebook, Instagram, Twitter, etc. Share videos on these channels to promote your services and find the right target audience.
Use YouTube: This service is very powerful for brand promotion, hence it is good to use build a trustful attitude towards the product.
Arrange Newsletters: Send your potential customers a letter with a detailed description of your service, but make sure you make the letter presentable and attractive.
Netflix falls under those applications which require heavy backend for the processing of streaming data transfer. The total cost of development of applications like Netflix depends upon the number of features it will have. The more features app will have, the costlier it will be.
How much does it cost to create a streaming app like Netflix:
There is no considerable difference between the app development for iOS or Android. But for the MVP, it is better to start with only one Operating System. Apart from this, you must also consider building an SVOD website as streaming services are used in web versions as well.
Hard-to-use applications alienate users and people are unlikely to use such applications. Therefore, for an app-like Netflix, a simple design is the best. It will also let users get the necessary information in the blink of an eye.
The first feature that is very crucial is registration. Registration via email and social networks makes it more convenient for potential users.
There is no need for a payment gateway if you are going to use an operating system from Apple or Google. Android and iOS have mobile payment systems that allow making purchases in Google Play and Apple Store with just one click of the button. The only thing that users need while making payments is to register their accounts. Apple and Google offer special frameworks for using their APIs.
Here users can add their favorite movies or web series. Also, it is possible to add more people so that you can add more content to a Netflix-like streaming service.
You have to provide your subscriber with options like “Selection by Genre” and “Selection by User Reviews.”
Chats and Comments
This may include options that would let users add a comment or communicate with other users.
Notifications will let you inform the user when new TV shows or series are released.
Selection of subtitles on/off, rewind, play/pause, audio track, volume control, etc.
It should be available obligatory since you as an admin will have access to manage users and videos as well, edit videos and block users if necessary.
Crucial Requirements for Streaming Services To Keep up With
How to make your Netflix-like service? You should that your streaming service should fulfill the basic requirements to ensure proper functionality, it has a direct impact on the user’s engagement.
Here are crucial requirements for a Netflix-like App:
Cloud hosting is the most reliable storage for any type of content. All your videos should be stored on a well-tried hosting to provide users with seamless content delivery.
Good Network Connectivity:
Apply Content Delivery Network (CDN) to create stable connectivity, give users shorter request time, and prevent servers overloading.
The combination of reliable CDN and video streaming will ensure high bandwidth and low probability of lagging.
Total Cost of Netflix like Service Development
It takes a lot of time and resources to create an app like Netflix. But the cost of the final product is entirely dependent on how many features will be added to the application. Of course, the cost will vary, depending upon the functionalities that you want to include, but here is an approximate development cost of Netflix-like app:
What actions should be undertaken to achieve success through a video streaming app? Here are things to keep in mind to become a successful owner of other apps like Netflix.
Proper estimation and planning during development.
Pay attention to how your audience is immersing in your content. Also, there should be a large list of content.
Various recommendation models should be built based on analytical information and A/B testing.
Content security provision to avoid legal problems.
Capabilities of income increase, audience growth, and advertising strategies.
Analytics to improve data analysis and data collection, determine which features confuse users, and improve conversion rates.
Quality of service, which refers to many app components whether it be streaming speed, transfer, delivery, user experience, or playback of the content.
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